THE STRAIN PROMO VIDEOS
NETWORK: FX

FX asked us to create a series of retro video game spoofs for their social media campaign leading up to the Season 3 premiere of The Strain. Taking inspiration from Street Fighter and Mortal Kombat, we designed two dramatic New York City locations and a custom heads up display. Then we pitted hero characters from the show against hopeless humans and mindless vampires. Each hero character has a unique kill move adapted from their actual in-show abilities. Now if only this game were actually real…

 

Strain_Michael_01.jpg


Directed by Block & Tackle
Creative Directors: Adam Gault and Ted Kotsaftis
Executive Producer: Michael Neithardt
Producer: Megan Anderson, Tripp Kramer
Design: Gordon Waltho, Cyrus Cumming, I-Cheng Lee
Animation: Adam Gault, Ted Kotsaftis, Scott Balles, Anthony Ferrara,
Tyler Wergin
 

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