DEAD AS WE KNOW IT
The Kraken Rum
survival
DESIGN | ANIMATION
How do you survive a kraken attack?!?!?
We were psyched when Dead As We Know It asked for our help with their Kraken Rum TV campaign. Together, we brought the brand's 19th century woodcut engraving style to life to tell the story of a mythical sea beast in these three films.
Release The Kraken!
STYLEFRAMES
DIRECTED BY BLOCK & TACKLE
CREATIVE DIRECTORS
Adam Gault, Ted Kotsaftis
PRODUCER
Eve Ehrich
DESIGN
Adam Gault, Hélène Park
TD / ANIMATION LEAD
Ted Kotsaftis
KRAKEN MODEL & RIGGING
Chris Bach
CLIENT
DEAD AS WE KNOW IT
Mikal Reich, Executive Creative Director
Ella Wilson, Mikal Reich, Copy Writer
Charmaine Choi, Art Director
Steven Noble, Illustrator
3D
Jimmy Gass, Jacob Slutsky, Ted Kotsaftis
ANIMATION
Adam Gault, Andrew Mastrocinque, Hélène Park, Jacob Slutsky, Jimmy Gass, Ted Kotsaftis
SOUND DESIGN & MUSIC
Chris Villepigue, Song Loft
AUDIO MIX
Sound Lounge
MIXER
Rob Sayers
HUDSON ROGUE
LINCOLN CONTINENTAL
COMMERCIAL | DESIGN | ANIMATION | AUDIO
No Kid Hungry
PSA
DESIGN | ANIMATION | EDIT | AUDIO
